Your average drugstore shampoos typically include harsh chemical ingredients that can strip your hair of its natural oils. While this can be beneficial for people with greasy hair who need help controlling their natural buildup of oils, this can be a big problem for those with dry hair.
Moisturizing shampoos are specially designed to help enrich, nourish and hydrate the hair and scalp area. In doing so, they help to protect and strengthen the hair cuticles, which promotes healthier hair and better growth.